The new fourth edition of Moon Handbooks Buenos Aires came out in February, when I was still in South America unable to do any in-person promotion and publicity. Over the next two months, though, a mini-road trip will take me from my Oakland home all the way across the Bay to deepest San Mateo County for series of four digital slide lectures on the Argentine capital and its surroundings, including coastal Uruguay.
Originally the San Mateo County Library, which is hosting the events, suggested a “Paris of the South” theme that I’ve always tried to debunk, as I consider New York City a better analogue than Paris for Buenos Aires. Consequently, we agreed to change the title to “Buenos Aires: The Gotham of South America,” but they’ve been a little lax in uploading the material to their web site: there a photoshopped couple is tango-ing away in front of Puerto Madero’s Puente de la Mujer, a graceful pedestrian bridge that also appears on the book’s cover and below, under the originally proposed, but highly misleading title.
Even so, I hope Peninsula readers will be able to make it to the events, which begin at 2 p.m. Saturday afternoon, August 13, in the library’s San Carlos Branch. The following Saturday afternoon August 20, also at 2 p.m., I will be at the Atherton Branch and then at 7 p.m. Thursday evening, August 30, at the Belmont Branch. The final event will take place at 1 p.m. Thursday afternoon, September 29, at the Millbrae Branch. There will be ample time for questions.
Copies of the Buenos Aires title, as well as my other titles on Argentina and Chile, will be on sale at these events. I am hoping we may be able to offer a raffle for a flight to and from Buenos Aires or another destination of the winner’s choice in the Southern Cone countries.
The raffle remains to be confirmed but, if it does take place, it will not be limited to attendees of the San Mateo County events. From mid-October to early November, I will be holding another dozen events to promote the new third edition of Moon Handbooks Patagonia, whose attendees would also be eligible for the drawing. There will be a couple more events in San Mateo County (Belmont and Half Moon Bay), but also elsewhere in California (Berkeley, Concord, Fremont, San Jose, Saratoga, San Francisco and Pasadena) and beyond (Bellingham and Seattle, Washington; Santa Fe, New Mexico; and Vancouver, British Columbia). For these events, copies of the new title will be on sale; watch this space for more details.
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